The MLM Trap: The Reality Behind the Promises of Financial Freedom for Women
What She Said / Candace Sampson
Wednesday, February 22, 2023 - 47 minutes
Oh man, I feel like I’m really stepping into it today with this podcast. But its an important topic to tackle so that women can be empowered with knowledge to make informed decisions. With that being said, today we’re talking about Multi-Level Marketing schemes, or MLMs. MLMs are notorious for selling women in particular a dream of autonomy and financial freedom. They promise flexible working hours, unlimited income potential, and the ability to be their own boss. However, the reality they sell is far from the dream. MLMs rely on a model that focuses on recruiting people to recruit others and according to the Federal Trade Commission, 99% of recruited sellers actually lose money in an MLM venture, and a recent survey found that most people make less than 70 cents an hour before deducting business costs.
Yet, MLMs continue to market their products through personal networks and social media platforms, with many women getting messages from friends, family, and barely-acquaintances selling everything from essential oils and wine to makeup and clothing.
So Before we go any further, let me be clear that we are not here to judge anyone who has either purchased from or been on the representative side, of an MLM. And in full disclosure I was caught up in an MLM myself briefly during my divorce. I completely understand the appeal of the promise of financial independence, and MLMs know how to tap into that desire. However, my next guest explores the tactics MLMs used to lure women in and the reality of what it's like to participate in one of these schemes, and the pain of leaving.
So, join me as we uncover the truth behind MLMs and their impact on women. Meet Julie Anderson.
Social:
Instagram: _julieanderson426
TikTok: www.tiktok.com/@julieanderson426?lang=en
Learning:
Combating Cult Mind Control by Steven Hassan - https://amzn.to/3Yebilz
Take Back Your Life: Recovering from Cults and Abusive Relationships by Janja Lalich and Madeline Tobias - https://amzn.to/3KzXQVV
Ponzinomics: The Untold Story of Multi-Level Marketing by Robert Fitzpatrick - https://amzn.to/3ZerKUd
